BIG ROI SUCCESS STORIES


Levaraging what we know about behavioral science, there are 4 types of perceived 'success'. Our engagements deliver all of them.

Rational
Want facts, figures, and stats?
Our insights delivered +10% year-on-year growth for a multi-BILLION-dollar food & bev portfolio.
Tribal
Looking for a little tribal wisdom, and social endorsement?
9-in-10 partners we've worked with have been back for repeat engagements.
Experiential
Crave exploration and discovery?
We ALWAYS hear how our partners didn't just discover the WHY's to fuel their biz - they discovered new perspective about themselves.
Instinctual
Like winning?
Us too. That's why our insights are used by the world's leading brands, C-suite leaders, and Wall Street analysts.

Food & Bev
“We were looking to understand consumers in a new way and Alpha-Diver definitely delivered.”
– Insights Director, Global Beverage Portfolio


Personal Care
“Thoughtful approaches to solving business questions grounded in science-based principles of human psychology to uncover a deeper understanding of why your consumers behave the way they do.”
– Sr. Leader, Global Innovation // Behavioral Science, Personal & HH Care Portfolio
Consumer Healthcare
“I wanted to check in with you because we’ve seen great success using Alpha-Diver’s research as a foundation for growth.”
– Marketing Director, Consumer Healthcare Brand in Mature Category


Household Care
“Alpha-Diver has made all the difference. I have been able to drive double digit sales growth...”
– VP Omnichannel Marketing, Global Household Care Portfolio
Pet Care
"This was our first foray into a neuro-approach. I was so impressed with the ease with which we were able to walk senior leaders through it... You not only delivered the project; you changed the direction – and not in 2 years like it normally would take, but rather 2 quarters.”
– CI Lead, Global Pet Nutrition Brand


Agency Partners
"Alpha-Diver is the organization I go to with nearly any strategic insights challenge I find myself tackling for my clients. Their approach is unique and groundbreaking… my clients are never disappointed.”
– Principal, Strategic Insights Consultancy


Once we've nailed down what makes your marketplace tick, our expertise in heuristics completes the story.

Resources such as our proprietary Heuristics Field Guide arm the Alpha-Diver team with a wealth of how-to in positioning and activating for success in the hearts and minds of consumers based on the mental shortcuts they use to make decisions.
This resource provides ALL the insight on heuristics, perception, attribution – basically everything one needs to bring a brand to life in the way that hits the cognitive bull’s-eye with its audience.